Be sure to follow us on Twitter for the latest deals and more. Sign-up for our newsletters and have our best offers delivered to your inbox daily.

Amazon is now offering the new Philips Hue White and Color A19 Medium Lumen Bluetooth Smart Bulb for $43.02 shipped. Having just launched in August with a $50 price tag, you’re looking at only the second notable discount so far and a new all-time low. Delivering the brightest color bulb from Philips Hue yet, its new release has a higher lumen output that’s the equivalent of a 75W tradition bulb. Other than providing more light for your space, there’s the same notable feature set as its other offerings like Bluetooth connectivity for pairing with Alexa or Assistant devices, Zigbee for integrating into a HomeKit setup, and the ability to add a pop of color to any space.

Philips Hue’s all-new Color Smart Bulb shines brighter and is on sale for the first time at

A more affordable option for getting in the Phlips Hue game would be ditching the multicolor illumination and bringing home one of the new Medium Lumen Dimmable White bulbs instead. Entering at $25, you’re looking at the same smart connectivity options as the lead deal, just in a less flashy package that’ll still output more light than other Hue bulbs at an equivalent of 75W.

Whether you’re looking to upgrade your HomeKit setup further or branch out and increase your Assistant capabilities, our smart home guide is packed with discounts. Headlined by a $50 clearance discount on the Google Nest Hub, you’re also looking a series of meross HomeKit lamps from $40 and more.

Go bright by giving your largest spaces this bright, colorful smart light. With a brightness equivalent to a traditional 75-Watt bulb, this bulb can tastefully illuminate living rooms, kitchens, and more with color. Dimmable features allow you to control the level of brightness. Own our Hue Hub? You can set timers to dim your smart bulbs as the day goes by.

FTC: 9to5Toys is reader supported, we may earn income on affiliate links

Subscribe to the 9to5Toys YouTube Channel for all of the latest videos, reviews, and more!